Think Before You Eat Campaign

Think Campaign Poster

 

 

So many labels on organic produce, so much confusion. Well not anymore.  The Canadian organic sector created a new campaign in September to prevent all the confusion surrounding the labeling on products and produce. 

The Think campaign is part of a national brand strategy designed to differentiate Canadian organic products from imports and products with competing claims such as ‘natural’. 

The overall goal of the strategy is so foster a sense of inclusiveness, unity, pride and support for the Canadian organic sector by clearing up any confusion that lies when making purchases.  

Canada Organic Week Website  

What label should we be looking for?

You're looking for a green octagon that means it's a go! 

The reasons or eating organics produced by Canadians for Canadians lies in several factors, one main reason is Canadian farmers continuing to show major concerns regarding the health and sustainability of their soil, plants, animals and their environment. Many farmers are increasingly incorporating science-based organic principles and are converting their farms to organic production. 

Certified organic Canadian farmers are third-party verified and harvest food according to strict government-regulated organic criteria. Organic certification and the use of the Canada Organic logo are consumers’ guarantees that the products they are buying and consuming meet Canada’s organic standards.

Who do you Eat Organic On A Budget? 

One factor to choosing to eat organic is that corners are not cut and therefore those low costs for items are not available. Does this mean you can’t eat organics because your budget doesn’t allow for it? The answer is no, you can make these changes.  You might not be able to change all your food purchases at first until you build up your pantry and fridge however you can start slow. I’ve included a link with some tips on how you can start incorporating organics into your next grocery store visit.

Tips for Buying Organics On A Budget!

The Dirty Dozen

Here are the 12 items that should be purchased organically if possible.
(listed in descending order, starting with greatest levels pesticide contamination):

1. Apples
2. Celery
3. Cherry Tomatoes
4. Cucumber
5. Grapes
6. Hot Peppers
7. Nectarines
8. Peaches
9. Potatoes
10. Spinach
11. Strawberries
12. Sweet Bell Peppers